Interactive App Product Tours

One of the most important metrics in app development is the retention rate. Unfortunately, often we don't pay much attention to metrics like these in the hustle of designing, developing, and marketing our app. In fact, when testing my own app, Verses, one thing I noticed is that users were…

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Integrating Localytics

With all of the great analytics platforms out there, it's tough to pick the right one. Obviously, there is no silver bullet. It all depends what you are looking for. If you want to integrate analytics with your backend, you may go with something like Azure Mobile Services, Parse, or…

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Observable UITableViews

"Lists are the core mobile interaction." - Nic Wise If lists are the core mobile interaction, why are they sometimes such a pain to work with? I'm currently building an app for iOS called Verses. The basic premise is to store verses and prayers for later viewing, and to allow…

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